Blog

We are now very close to that time of the year dedicated to Black Friday (26th of November this year) and Cyber Monday (29th of November), also known as BFCM: a very important period from the[...]

One of the key aspects of a successful email is the creation of a good landing page, which is the page that the user accesses without having to go through the homepage of a website. This is usually a[...]

With deliverability we mean the ability of an email to reach the recipient and not end up in the spam folder, a sort of hellish circle for all those who do email marketing. Ending up in the spam[...]

Mail Marketing continues to grow and does so by expanding its functionalities. After the addition of the Filters option, which we announced in a previous article, now it's the turn of the[...]

Does the text or the image count more in the newsletter? If you have ever created a newsletter before, you have certainly asked yourself this question. There is no single answer to this question,[...]

Mother's Day is one of the most famous secular celebrations in the world, and it is not difficult to understand why it is so important, since it is a day dedicated to the most important woman in the[...]

"Click here", "Find out more", "Buy now": these are just some of the most common Call to Actions, or CTAs, used in content marketing, which today we find within any type of communication: from[...]

With the arrival of spring, a new season starts for your marketing activities. The days are get longer, the weather gets nicer and, inevitably, consumer needs change. This is a good reason to review[...]

8 March, International Women's Day, is approaching. It is a very significant date as it celebrates the social, economic, cultural and political achievements of women. Because of its historical[...]